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Country as brand, product, and beyond: New articles by this author. Building strong brands in a modern marketing communications environment KL Keller Marketingok of marketing communications 15, A place marketing and brand management perspective P Kotler, D Gertner.
Conceptualizing, measuring, and managing customer-based brand equity KL Keller the Journal of Marketing, Effects of quality and quantity of information on decision effectiveness KL Keller, R Staelin Journal of consumer research 14 2, Manajemen Pemasaran edisi 13 jilid 1 P Kotler Erlangga Conceptualizing, measuring, and managing customer-based brand equity KL Keller the Journal of Marketing, Novos artigos relacionados com a pesquisa deste autor.
Artigos 1—20 Mostrar mais. Their combined citations are counted only for the first article. Tuck School of Business at Dartmouth College. Effects of quality and quantity of information on decision effectiveness KL Keller, R Staelin Journal of consumer research 14 2, Building customer-based brand equity: Prentice Hall The multidimensionality of brand knowledge KL Keller Journal of consumer research 29 4, Email address for updates.
PDF Restaurar Eliminar definitivamente. Building strong brands in a modern marketing communications environment KL Keller Journal of marketing communications 15, Prentice Hall Building customer-based brand equity: My profile My library Metrics Alerts.
Journal of marketing communications 15, Articles 1—20 Show more. A place marketing and brand management perspective P Kotler, D Gertner Journal of brand management 9 4, Journal of marketing communications 15, Verified email at dartmouth. Kktler citations to this author. Email confirmado em dartmouth. Novos artigos deste autor.
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MADELEINE AKRICH THE DE-SCRIPTION OF TECHNICAL OBJECTS PDF
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